Bollywood diva Priyanka Chopra launched Nikon's latest collection of Coolpix series at Shangri La, New Delhi. Nikon announced the launch of 17 new models with Coolpix Spring Series 2013 that raise the bar further in performance, style and ease of using cameras. The launch, executed by
Vibgyor Brand Services, was also a first-look at the TVC for the Coolpix Spring range featuring Priyanka Chopra where she travels to exotic locales with the camera and the people she meets are ‘wowed’ by the Coolpix range. The TVC builds on a theme of ‘Simply Wow’ for this range. Driving the power of these powerful new Coolpix cameras, are the Nikon’s world-class Nikkor lenses used in D-SLR cameras that deliver accurate detail, brilliant color and amazing clarity.