Ritesh Sidhwani: 'Fukrey not just another film'

By Hindustan Times

Ever since their first production, Dil Chahta Hai (2001), Farhan Akhtar and Ritesh Sidhwani have made big-budget films with superstars. But with their next release, Fukrey, the duo will work with newcomers for the first time. They however maintain that they will spend the same amount of money on
promotions as they did for their previous films.

A source close to the duo reveals, “Fukrey will star newcomers like Pulkit Samrat, Varun Sharma, Manjot Singh and Ali Fazal. And the makers are investing all their energy to launch the film in a big way.” The source also adds that the makers plan to spend around R5cr to R6cr on the film’s promotions which is almost as much as they spent for marketing Zindagi Na Milegi Dobara (2011). “The film looks f