Bollywood joins hands against multiplexes

Mumbai, April 7 (IANS) Bollywood biggies including Shah Rukh Khan, Aamir Khan and Ronnie Screwvala Tuesday came together to solve the tussle between the producers and multiplex owners over profit sharing and asked for a change in the revenue sharing system to keep the industry "healthy".

"The industry can survive only if all the sectors earn in fairness. Until that happens, the industry cannot be healthy and happy. I think it should be a partnership of equals (50-50). Distributors and exhibitors have to find a way to make it a viable business within their fifty percent. Within my fifty percent I have to make it profitable," Aamir said at a press conference here.