Nerolac ropes in Konkana Sen Sharma and Irrfan Khan for their ad campaign

By Bollywood Hungama News Network

After having painted the town red with their 'frank and upfront' romance in Life In A Metro, life has got them together yet again, this time, to play the role of real-life Brand Ambassadors for Kansai Nerolac Paints. We are indeed talking about Irrfan Khan and Konkona Sen Sharma, who will be promoting the new campaign 'Apke Rang. Apki Pehchan' for the premium brand Nerolac Impressions.

Those who have seen the ad feel that this (onscreen) couple has recreated the same magic which they did in Life In A Metro. What come across from the ad is that both of them (Konkona and Irrfan) suit the role as their appeal cuts across all strata of the society. Not just that, they also come across as people next door and they share very good screen chemistry. For the uninitiated, the said ad film showcases a married couple (played by Konkona & Irrfan), whose home is being painted. They seem angry with each other, with life... until they chance upon a flute...a flute that they once connected over & then in the course of life neglected. It is the process of painting & the flute that they find amidst it that helps them rediscover the people that they once were, thereby refreshing the magic in their relationship.

Way to go, Irrfan and Konkona!

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