Multiplexes have big expectations from Rab Ne Bana Di Jodi


By Devansh Patel, IndiaFM

It's not even 24 hours since Rab Ne Bana Di Jodi released across cinemas worldwide and the first set of positive reactions of the cinema owners from Mumbai have started to pour in about the film, the actor and the director. Bollywood Hungama got a few first hand reports after the first day first show from the men behind Cinemax, PVR and Fame.

Mr. Devang of Cinemax who saw the film told us in a joyous tone, "Rab Ne... is a fantastic film. Once again, Adi and SRK have proved that they rule the box office. The film has got a repeat value and people are flocking to see the film especially in our red lounge where all shows are house full. It goes to show that SRK can change the seats and pull back the audience. We have also got a meet and greet SRK contest if you buy a combo meal pack and drop in your coupon in the drop box. Such offers usually attract a lot of attention. We expect a lot more crowd in the weekends which will be a good sight after what's happened lately". Mr. Joshi of PVR cinemas who loved the start and the end of the film informed, "There is increased security at the cinemas and it's nice to see audiences coming with their family to see this entertaining film with their favourite hero, Shah Rukh Khan. His magic has once again worked with Yash Raj Films. We have had a very strong opening in all our sites and expect a lot more in the days to come by a strong word of mouth". Our last comment came from Mr. Abhishek Raina of Fame who gave us an interesting point of view, "I feel the only reason that people are coming to the cinemas to watch Rab Ne… is because this is Shah Rukh's first film of 2008 and very few people seem to know that. Surely expectations are bound to double up. It's SRK in a never before seen role with a different look and a funny hairstyle. He has put the smile back on the faces of the people. Both Aditya Chopra and Shah Rukh Khan have packaged the film very well and because of a long gap till the next big film releases on December 25, Rab Ne Bana Di Jodi seems to be a clear winner with more number of shows running at the multiplexes".

With 'Rab' listening to the cinema owner's prayers 'haule haule', it's time that SRK, Adi and the rest of the cast and crew enjoy the positive outcome on the first day of their film's release.