By Tulsi, Bollywood.com News Network
Happy New Year has enjoyed an extreme success, and is definitely one of the top three films of this year. However, it looks like the makers haven’t had enough of this success, and want more. There’s no stopping them in making the film loved as much as possible and all around the world. And so, now the film can be watched online by fans across the globe on “Happy New Year’s” website. The site is http://hny.co.in
We already are aware of the intense amount of fan base that SRK has internationally, Indians as well as non-Indians. So now, especially for these international fans, HNY can be watched with the touch of a button.
Barring India and China, who enjoy a traditional distribution market, the film will be available for everyone across the world! That’s right. Sadly, the fans in India will not be able to watch the film online. Slightly ironic, we feel!
This is the first film which has used the “Direct-To-Fan model, or DTF model. Say the makers: "We at Red Chillies have always taken pride in establishing new trends and delighting our fans. Along these lines we bring the biggest entertainer - Happy New Year, directly to our fans through online streaming for the first time ever."
Now, Red Chillies Entertainment Pvt. Ltd. definitely knows how to capture the market and keep their international fans happy!