Double ka dum!


By Hindustan Times

New Delhi, April 11 -- Kitne pratishat Bhartiya...' is a line that probably has cost the makers of TV show Dus Ka Dum dearly this year. If trade buzz is to be believed, Salman Khan, the host of the Sony show, has been signed on for the show's third season for nearly twice the fee he was paid for season 2.

Sources indicate that he got approximately Rs 80 lakh an episode, for 25 episodes of the show last year. Less than 12 months later, the figure is expected to be between Rs 1.25 crore and Rs 1.5 crore.

Sources at Sony and Synergy Adlabs confirm the buzz. "Salman will definitely get more this year and he deserves it too. The channel at this juncture, needs his support. His show has brought Sony decent TRPs and viable star value. The ratings of most of their other shows are hardly impressive. So, getting him back is the need of the hour," says a source from Synergy.

Vikas Kapoor, the actor's manager, says, "Salman is definitely being paid more than what he got in the first two seasons. But as a matter of policy, I cannot disclose the exact amount that has been offered to him for every episode of Dus Ka Dum 3." Ajit Thakur of Sony too admits that the channel adores the actor and would love to have him back. "He has great brand value and has been phenomenal as a star host. We can't think of Dus Ka Dum without him," he asserts.

Another source from Sony confides that the deal with Khan is expected to be inked over the next two weeks, after which an official announcement will be made. The show is expected to go on air between July and August. And it will have almost the same run as season 2.