Vikram Bhatt
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Vikram Bhatt: Tasting success with a new genre of cinema!

Vikram Bhatt

By HT

Mumbai, Sept. 17 -- Vikram Bhatt's Creature 3D, starring Bipasha Basu and Imran Abbas in the lead roles, has created a new genre of cinema in Bollywood, and also gained commercial success.

"We are glad that our audience liked India's first creature film and gave us such good numbers," says Bhushan Kumar, chairman and managing director, T-Series, and the producer of the film. "It has given us major profits in the first week, with the music and satellite rights," he adds.

The film, which hit screens on September 12, has already recovered its costs with the collection of the first weekend, the sale of satellite rights and income from the music.

Insiders share that the satellite rights for the film were sold for 12 crore, while the film earned

11.34 crore in the first weekend. The movie's music and overseas collection have added 6 crore to the kitty. The film has thus recovered its cost of 18 crore.

After the hit musical love story Aashiqui 2 last year, T-Series saw hits with the youth-centric Yaariyan, social satire Bhoothnath Returns and revenge drama Hate Story 2, this year. Creature 3D is the fourth hit this year.