Mumbai, Aug. 8 -- Recently, the first poster of film-maker Rajkumar Hirani's upcoming film, which stars Aamir Khan, was leaked online. The incident happened a day before the official date of its release.
Now, to avoid any such occurrence in the future, Hirani is being extra careful about the look of the second one, which is set to release on August 15. "Hirani has taken extra efforts as he doesn't want people to have any idea about the second look of the poster before its launch. He is not showing it to anyone, except to some confidants.
He is not sharing it with people over email, fretting that it might get leaked out again and their marketing plans might get sabotaged," says an insider from the production house. Hirani remained unavailable for comment, but the film's spokesperson confirms the news, saying, "There's a lot of anticipation around the next poster. Hirani is being so protective about it that even the extended team hasn't seen it yet."