Mumbai, Sept. 23 -- This year, Bollywood saw many womencentric films at the box office. Top actors like Priyanka Chopra, Rani Mukerji, Vidya Balan and Kangana Ranaut headlined many of these projects. But did they succeed? The numbers hold the answer. With Sonam Kapoor's Khoobsurat in theatres now - it is probably the last of the big ticket women-centric films this year - we take a look at how these films have fared in their opening weekends.
The first half of the year saw Madhuri Dixit and Juhi Chawla's Gulaab Gang battle it out at the box office with Kangana's Queen. The latter turned out triumphant by making '9.62 crore in the first weekend, while Gulaab Gang earned '6.42. But Kangana's Revolver Rani, only managed '6.51 crore in its first weekend. Vidya's Bobby Jasoos, too, collected only '7.58 crore after the first weekend. According to reports, Khoobsurat made '10 crore over the opening weekend.
Making it big
Sunny Leone's Ragini MMS 2 collected '21.70 crore in the first three days. Rani, too, tasted success with Mardaani. Despite having an A-certificate, the movie made '13.26 crore over the first weekend, and got a tax-free status in a few states. Priyanka's biopic, Mary Kom, amassed '27.30 crore in its first three days. It was given a tax-free status in four states even before it released. Hate Story 2, which saw newcomer Surveen Chawla in the lead role, made '15.18 cr in its opening weekend.
Exhibitor Akshaye Rathi says, "A good film works, irrespective of the protagonist's gender. This hypothesis about films that are labelled women- oriented being accepted only in recent times is incorrect. Even in the past, films like Mother India (1957) and Khoon Bhari Maang (1988) have done well."
Film trade expert Girish Johar, however, believes that it is only now that stories with women in lead roles have begun to make their mark. He says, "Their success is being noticed now. I am sure many producers will make more films with good stories that are economically well-packaged."
Trade analyst Atul Mohan adds that the audience only cares about whether the movie is engrossing or not. "It doesn't matter if the actress is younger or more experienced," he adds.