Box Office Report: What's your Rashee? has failed in the major markets - U.K. and USA

By Taran Adarsh Bollywood Hungama News Network

Post LAGAAN, which was nominated for the Academy Awards, Ashutosh Gowariker’s films are keenly looked forward to in the international arena. The talented film-maker’s last release, JODHAA AKBAR, is amongst the biggest grosser of all times. But his new outing, WHAT’S YOUR RAASHEE?, has failed to attract viewers in the two major markets – U.K. and America. Released like any other big film, the film should’ve fared exceptionally well due to three key factors – [i] Ashutosh Gowariker, [ii] Solo release status and [iii] The Gujarati factor [there’s a sizable Gujarati population in these two major markets]. But, unfortunately, the response has been poor.

Weekend: September 25 – 27, 2009.

U.K. BOX-OFFICE

* DIL BOLE HADIPPA [last weekend: No. 13, this weekend: No. 17]: In its second weekend, the film has collected £ 93,541 on 34 screens, with the per screen average working out to £ 2,751. Total: £ 3,99,340 [approx. Rs. 3.04 crores].

* WHAT’S YOUR RAASHEE? has debuted at No. 19 position. In its opening weekend, the film has collected £ 58,577 [approx. Rs. 44.60 lacs] on 41 screens, with the per screen average working out to £ 1,429.

* WANTED [last weekend: No. 19, this weekend: No. 27]: In its second weekend, the film has collected £ 27,670 on 35 screens, with the per screen average working out to £ 791. Total: £ 1,77,100 [approx. Rs. 1.35 crores].

* UNNAIPOL ORUVAN [Tamil film; last weekend: No. 25, this weekend: No. 32]: In its second weekend, the film has collected £ 12,170 on 10 screens, with the per screen average working out to £ 1,217. Total: £ 66,881 [approx. Rs. 50.92 lacs].

* LIFE PARTNER [last weekend: No. 45, this weekend: No. 49]: In its seventh weekend, the film has collected £ 1,300 on 1 screen. Total: £ 2,82,900 [approx. Rs. 2.15 crores].

* APNI BOLI APNA DES [last weekend: No. 43, this weekend: No. 61]: In its fifth weekend, the film has collected £ 711 on 1 screen. Total: £ 78,964 [approx. Rs. 60.11 lacs].

U.S.A. BOX-OFFICE

* WHAT’S YOUR RAASHEE? has debuted at No. 38 position. In its opening weekend, the film has collected $ 1,69,005 [approx. Rs. 80.82 lacs] on 78 screens, with the per screen average working out to $ 2,167.

* WANTED [last weekend: No. 33, this weekend: No. 51]: In its second weekend, the film has collected $ 57,133 on 71 screens, with the per screen average working out to $ 805. Total: $ 3,32,816 [approx. Rs. 1.59 crores].

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