'Bai' ad pulled out


By Hindustan Times

NEW DELHI, Nov. 10 -- The controversial 'Bai commercial' rolled out by Micromax Mobile, depicting Shiney Ahuja, has been withdrawn by the company after the actor initiated legal action, confirmed Shiney's publicist Dale Bhagwagar.

The advertisement, which tried to take a dig at the Bollywood star who is out on bail for now, had infuriated the actor, who sent a legal notice to the mobile company, claiming that the advertisement amounted to willful character assassination and contempt of court.

The actor had to spend time in jail after being accused of raping his house maid, a charge he has constantly denied. "As we know, Shiney had challenged his conviction and the Mumbai High Court has admitted his appeal, which is currently pending hearing. For the mobile company to air such a commercial influencing public opinion when Shiney's appeal is pending hearing, is equivalent to contempt of Court," the actor's publicist Dale Bhagwagar said.